property management services

Apartment Marketing

The Roscoe Properties team manages and maintains apartment homes where tenants want to live. Reaching tenants is where the marketing team shines. Roscoe Properties utilizes innovative traffic and leasing activity programs which track occupancy, amenities, rental rates and concessions, enabling us to then tailor a cohesive action plan for each property.

In today’s world, Internet marketing is critical in procuring new tenants. Research has found that more than 80% of renters use the Internet to find their next homes. Knowing this, Roscoe Properties has developed a marketing plan focused on online apartment shopping. From an intuitive, easy-to-navigate website to the latest in social media, Roscoe Properties has maximum online exposure. Look for us on YouTube, Twitter and Facebook.

Roscoe Properties has strong grass roots marketing tactics in place. This includes professional ad campaigns in local publications, billboards and brochures.

Above all, Roscoe Properties understands the importance of resident retention. The marketing staff at Roscoe Properties consistently plans tenant appreciation events including parties, “drive through” breakfasts and prize drawings.

Every team member is committed to professionalism, efficiency and the creation of a welcoming home for each of our tenants.